Hats Off to Dandruff, and David Ortiz

Is there such a thing as too much corporate sponsorship?

USA Today had what I thought was a fascinating article last week about MLB sponsorships during the postseason, and how individual team sponsors get obliterated if they conflict with MLB-wide deals.

It goes so far that the Fenway Park grounds crew has had to use a backup tarp on the field during the playoffs because their regular one has a giant L.L. Bean logo – and that’s not even a competitor of an MLB national sponsor.

The whole article is worth the read.



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Jeremy Blachman is the author of Anonymous Lawyer, a satirical novel that should make people who didn't go to law school feel good about their life choices. Read more at McSweeney's or elsewhere. He likes e-mail.


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dfives
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dfives

there are way too many “bleeding red for boston” jokes there

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