- NotGraphs Baseball - http://www.fangraphs.com/not -

Mets Cola And Other Shortcomings

This was going to be a hyuckster piece full of jokes — what’s in there, the taste of despair with a tinge of of tears, and how’d they crystallize the taste of hubris so well for Yankee cola — but it all pales when put next to this fine piece of advertisement. It’s worth clicking the link even if you don’t speak Japanese, just to see the interactivity and bizarreness in its full splendor. We’ve just spent a couple months hearing about American exceptionalism but have you ever seen an ad here in the states that so well combined the elements of fear, play, sex, sadness and joy?

A scream in the ear of Patrick Newman for sending this my way.