Is there such a thing as too much corporate sponsorship?
— Head & Shoulders Men (@HSforMen) October 25, 2013
USA Today had what I thought was a fascinating article last week about MLB sponsorships during the postseason, and how individual team sponsors get obliterated if they conflict with MLB-wide deals.
It goes so far that the Fenway Park grounds crew has had to use a backup tarp on the field during the playoffs because their regular one has a giant L.L. Bean logo – and that’s not even a competitor of an MLB national sponsor.
The whole article is worth the read.
Boston Red Sox baseball has been sponsored by Kotex and Kleenex.
— Rob Z. (@RobZ24) October 27, 2013